Panoramic view of Romanian landscape with forests and mountains

About EcoRomania

Our Story

EcoRomania was born in 2008 from the vision of Dr. Mihai Popescu, a conservation biologist who witnessed firsthand the rapid changes affecting Romania's pristine natural landscapes. After spending a decade studying biodiversity in Western Europe, Dr. Popescu returned to his homeland with a determination to protect what he considered "Europe's last true wilderness."

Beginning with just three staff members and operating from a small office in Bucharest, the organization initially focused on documenting endangered species in the Carpathian Mountains. What started as a scientific research initiative quickly evolved as the team recognized that lasting conservation required engaging local communities and developing sustainable economic alternatives.

By 2012, EcoRomania had expanded its mission to include eco-tourism development, working directly with rural villages to create experiences that would allow visitors to appreciate Romania's natural beauty while supporting conservation efforts. The organization pioneered the "Conservation through Community" approach, which has since been recognized internationally as a model for sustainable development in biodiversity hotspots.

Today, EcoRomania employs a diverse team of 28 conservationists, scientists, educators, and tourism specialists. We manage projects throughout Romania's key ecological regions, from the ancient forests of Transylvania to the unique wetlands of the Danube Delta. Our work has directly contributed to protecting over 50,000 hectares of critical habitat while supporting sustainable livelihoods for hundreds of families in rural communities.

Founders of EcoRomania on field expedition

Our Mission & Values

Our Mission

To preserve Romania's natural heritage through scientific research, community engagement, and sustainable tourism while fostering harmonious relationships between people and the environment.

Scientific Integrity

We base all our conservation decisions and recommendations on rigorous scientific evidence and transparent methodologies.

Community Partnership

We believe that lasting conservation requires genuine collaboration with local communities as equal partners in stewardship.

Educational Empowerment

We are committed to building environmental awareness and capacity through accessible, engaging education at all levels.

Sustainable Innovation

We embrace creative solutions that balance ecological protection with human well-being and economic viability.

Cultural Respect

We honor Romania's rich cultural heritage and traditional ecological knowledge as integral to conservation success.

Transparent Accountability

We hold ourselves to the highest standards of ethical conduct and open communication with all stakeholders.

Meet Our Team

Dr. Mihai Popescu, Founder & Executive Director

Dr. Mihai Popescu

Founder & Executive Director

With a Ph.D. in Conservation Biology from Oxford University, Mihai has published over 30 research papers on Carpathian ecosystems and leads EcoRomania's strategic vision.

Elena Dragomir, Community Engagement Director

Elena Dragomir

Community Engagement Director

With a background in rural sociology, Elena develops partnerships with local communities to create sustainable economic opportunities aligned with conservation goals.

Adrian Ionescu, Wildlife Research Coordinator

Adrian Ionescu

Wildlife Research Coordinator

A zoologist specializing in large carnivore conservation, Adrian leads our field research initiatives and wildlife monitoring programs throughout the Carpathians.

Cristina Munteanu, Sustainable Tourism Manager

Cristina Munteanu

Sustainable Tourism Manager

Drawing on her experience in ecotourism development across Eastern Europe, Cristina designs immersive natural experiences that educate visitors while benefiting local economies.

Our Achievements

Conservation Impact

  • 50,000+ hectares protected

    Through partnerships with landowners, communities, and government agencies, we've helped secure protection for critical habitats across Romania.

  • 15 endangered species recovery plans

    We've developed and implemented comprehensive conservation strategies for Romania's most threatened plant and animal species.

  • 23 wildlife corridors established

    Our corridor initiatives have reconnected fragmented habitats, enabling safe movement for large carnivores and other wildlife across developed landscapes.

Community & Education

  • 42 rural communities engaged

    We've developed long-term partnerships with villages throughout Romania, creating sustainable economic opportunities linked to conservation.

  • 25,000+ students reached annually

    Our environmental education programs in schools and through outdoor experiences connect young Romanians with their natural heritage.

  • €3.5 million in sustainable income

    Our eco-tourism initiatives and sustainable product development have generated significant economic benefits for rural families.

Research & Innovation

  • 75+ peer-reviewed publications

    Our scientific research has contributed valuable knowledge about Romanian ecosystems, biodiversity, and conservation approaches.

  • 12 innovative conservation tools

    We've developed new methodologies and technologies for wildlife monitoring, habitat assessment, and conservation planning.

  • 8 international research partnerships

    We collaborate with leading universities and conservation organizations worldwide to advance ecological knowledge.

Recognition & Awards

  • European Sustainable Tourism Award (2018)

    Recognized for our innovative approach to balancing tourism development with biodiversity conservation in the Carpathians.

  • National Conservation Excellence Prize (2020)

    Awarded by the Romanian Ministry of Environment for our wildlife corridor initiatives and habitat restoration work.

  • Social Entrepreneurship Impact Award (2022)

    Recognized for creating sustainable livelihoods through conservation that benefit marginalized rural communities.

What People Say About Us

Portrait of Professor James Wilson

"I've collaborated with conservation organizations across Europe, and EcoRomania stands out for their exceptional integration of scientific rigor with practical community engagement. Their approach to balancing human needs with ecosystem protection has created a model that many of us in the field are now studying and adapting."

Professor James Wilson

Oxford University, Department of Environmental Sciences

Portrait of Maria Vasile

"When EcoRomania first came to our village, many were skeptical. But they listened to our needs and concerns, and worked with us to develop tourism opportunities that respect our traditions. Now my guesthouse welcomes visitors from around the world, and my son has returned to the village to work as a guide instead of leaving for the city."

Maria Vasile

Local Entrepreneur, Bran Village

Portrait of Thomas and Anna Schmidt

"Our guided expedition with EcoRomania transformed how we think about travel. Instead of simply seeing beautiful places, we learned about ecosystems, connected with local families, and even participated in a wildlife monitoring project. It was the most meaningful travel experience we've ever had, and we've been sharing it with everyone we know."

Thomas and Anna Schmidt

Eco-tourists from Germany

Our Work in Images

Join Our Mission to Preserve Romania's Natural Heritage

Whether you're interested in volunteering, partnering, or experiencing Romania's natural wonders firsthand, we'd love to connect with you. Together, we can create a future where people and nature thrive in harmony.